­Using charts, tables and easy-to-understand text, the 2007 edition of “Why Newspapers?” from NAA makes a strong case for the value of newspaper advertising. Research findings detail newspaper products’ strong reach among different demographic groups and consumers shopping for various goods and services.

Information from the booklet can be incorporated into a newspapers’ own sales and market research presentations. Updated annually, the booklet also is a perfect “leave behind” item or introductory piece individual sales reps can use to familiarize media buyers with the power of newspaper advertising.

Cost of the booklet, sold in packets of 10, is $14.95 per packet for NAA Federation members, $16.95 for NAA members and $33.95 for nonmembers.

To order call 800-651-4NAA, or go to naa.org/products/form.html. 

This flyer was designed to advertise a play commemorating Missouri’s first newspaper.

Contact Missouri Press Service today to take care of your Political Newspaper Advertising. Call Greg Baker at 573-449-4167. Visit us at www.mopress.com.

All the papers, less paperwork!

Why Newspapers?
Today’s voters are more skeptical than ever of your message. Combine that skepticism with intruding on their entertainment, and the results are lousy. Today’s newspapers are read (print and online) for their content, including the advertising.

Why Missouri Press Service?
Save time and money. We offer more new products today than ever before. You should be open to new ideas too.

All the papers, less paperwork!

If you would like Missouri Press Service to take care of your Political Newspaper Advertising please contact Greg Baker at 573-449-4167. Visit us at www.mopress.com.

This is an ad we designed for the Catholic Home Study Service, you can visit them at www.amm.org/chss.htm for more information.

This flyer will be sent out with our 2008 Missouri Newspaper Directory. It gives a little information on each of the services we provide: One Stop Ad Placement, Online Ad Network, Flash News! Press Release Service, Statewide Classified Network, 2×4/2×2 Display Network and the Mighty Mo Classifieds.

Call 573-449-4167 or email Greg Baker to take care of all your advertising needs.

This is a booklet we designed for our members that has tons of information about all the services we offer them. Everything from history to the advertising networks we promote.

Missouri Press Association has Active, Associate, Friend of Missouri Press and Online members. Active and Online members enjoy all the benefits of membership. Associate members are people in related fields or industries and those who have retired from newspaper work. Friend of Missouri Press members are newspapers that do not meet all of the qualifications for full membership. They enjoy all benefits except the right to hold office and enter contests.

Call 573-449-4167 or email Kristie Williams for more information about becoming a member.

These are some posters we designed that are now in the Missouri Press Association Past Presidents hallway in the Mizzou School of Journalism.

Order your copy of the 2008 Missouri Newspaper Directory now! It includes Missouri newspapers listed by city and county, addresses, phone numbers, fax numbers, personnel names and emails, publication days and deadlines, circulation figures, website addresses, and much more! You can even order a CD that includes PDFs of the pages and an Excel document. Call 573-449-4167 or email Beth Ott today.

The Pulse Research statewide market survey of Missouri found even more interesting data.
• 32.3% of non-newspaper readers visit their local newspaper website a couple of times a month.
• 60.6% of Missourians often go to the Internet for more information that they read about in their newspaper.
• 96.3% of Missourians have not changed their subscription status with their local newspaper since visiting the newspapers website.

To sign up for an account go to our website. Fill in the blanks on the form and once approved, you can log in to manage and track existing ads, as well as place orders for new ads.

Not feeling techie? Simply contact Greg Baker at 573-449-4167. Missouri Press is happy to set up the account and manage any size campaign you want to try. We can even design the ads for you.